Recruitment strategies that deliver results
Real campaigns. Real outcomes. See how we've helped sponsors and CROs reach qualified participants faster.
Mental Health
Social Anxiety Disorder Clinical Trial
Strategic Patient Acquisition Across High-Intent Digital Channels
Recruiting participants for mental health studies requires empathetic messaging, trust-building creative, and strategic digital targeting to reach individuals actively seeking help. Our team implemented a video-first recruitment strategy supported by emotionally resonant messaging and multi-channel digital outreach.
Study Overview
Indication
Social Anxiety Disorder
Target
Adults 18+
Markets
Major U.S. Cities
Video-First Creative
Video assets consistently outperformed static formats—driving higher engagement, stronger click-through rates, and increased screening progression.
Empathetic Messaging
Emotionally supportive messaging significantly outperformed clinical language, with themes around seeking support and understanding social anxiety resonating most.
High-Intent Channels
Google Search, Google Display, Reddit, Facebook, and TikTok were deployed with tailored messaging per platform, yielding strong candidate quality.
Strong Funnel Progression
A meaningful share of visitors moved from initial engagement into the qualification pathway, confirming strong message-to-audience alignment.
Oncology
TIGeR-PaC Clinical Trial
Targeted Recruitment for a Complex Oncology Protocol
The TIGeR-PaC trial required a highly targeted patient recruitment approach for a specialized oncology indication. Our team developed a compliant, data-driven campaign to identify and engage eligible participants efficiently across key markets.
Study Overview
Indication
RenovoRx
Target
Oncology
Markets
Multi-Channel Digital
Precision Targeting
Campaigns were built around high-intent search behavior and condition-specific audience segments to surface the most qualified candidates.
Site-Level Optimization
Geo-targeted outreach was deployed around active trial sites to maximize local awareness and screening inquiries.
Compliant Messaging
All creative and landing page assets were developed in accordance with IRB requirements and sponsor review standards.
Qualified Lead Generation
The campaign drove consistent qualified referrals to investigative sites, supporting enrollment timelines for a specialized indication.
Campaign Outcome
54%
Qualified Lead Rate
57%
Screening Progression
↓ 35%
Cost Per Qualified Referral
12 Cities
Site Markets Reached
This campaign demonstrates how precise audience targeting and site-level geo-optimization can drive qualified referrals for complex oncology protocols. The strategy established a repeatable framework for scaling enrollment across specialized indications.
